Andrew Hurrell • April 2, 2025
Marketing Chat From My Desk 🫖
Proper advice about getting more customers through your door
I am sitting at my desk in Langdon Hills. The tea's gone cold again.
Been on the phone since early this morning. It's the same old story from every caller.
"Got this fancy website, but no one's ringing us."
Had a peek at their sites. Wow. 😩
One's a local builder. His website's got more big words than my kid's English homework. Going on about "construction solutions" and "property enhancement."
Do me a favour. 🙄
Showed him what his competitors are writing:
"Need an extension? We'll pop round today for a chat. Free quote."
Simple, isn’t it?
Some marketing firm charged him a grand for writing fancy rubbish. I could've got a lot of Indian takeaways for that.
Speaking of money down the drain... 💸
In one of the other chats I had, the lady said she’d spent three months' profits on some London crowd to "boost her online presence."
Translation: They've stuck her face on Facebook.
Really getting wound up now. 😤
Look, if you're reading this, do yourself a favour. Get your nan to read your website. If she don't get it, bin it.
Proper marketing is dead simple:
- Talk like a normal person
- Stick your prices up front (well, maybe not always)
- Answer your phone
- Help people out
That's your lot.
Want me to prove it? Get in touch, and I’ll be able to show you what's working for our businesses just like yours.
Reckon your marketing needs sorting? Give us a call on 01268 439917.
We won't give you the fancy London chat. Just proper advice about getting more customers through your door.
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